China-Xinjiang/Tourism Economy

Shotlist

Turpan City, Xinjiang Uygur Autonomous Region, northwest China – Recent (CCTV – No access Chinese mainland)
1. Aerial shot of plains, mountains
2. Various of farmers harvesting grapes
3. Various of tourists walking, taking photos at scenic area
4. Fruits on table
5. SOUNDBITE (Chinese) Subinur, merchant, Grape Valley scenic area (ending with shot 6):
“The number of tourists is quite high in July. Our daily turnover can reach about 4,000 yuan (around 591.6 U.S. dollars).”
6. Various of tourists, dancers performing at scenic area

Xinjiang Uygur Autonomous Region, northwest China – Recent (CCTV – No access Chinese mainland)
7. Various of tourists walking at railway station, boarding train
8. Aerial shots of tourists, buses at station
9. Aerial shots of lake, mountains
10. SOUNDBITE (Chinese) Dai Junfeng, tourist (partially overlaid with shot 11):
“I especially like to eat cantaloupe and watermelon here. The scenery is very beautiful with the combination of all kinds of natural landscapes. There are so many places that I want to experience slowly.”
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11. Various of tourists walking, taking photos at scenic area
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FILE: Xinjiang Uygur Autonomous Region, northwest China – 2022 (CCTV – No access Chinese mainland)
12. Aerial shots of lake, beach, yacht
13. Aerial shots of mountains, plain, lake
14. Various of scenic area, tourists walking

Xinjiang Uygur Autonomous Region, northwest China – Recent (CCTV – No access Chinese mainland)
15. SOUNDBITE (Chinese) Zhou Hao, deputy head, resource development division, Xinjiang culture and tourism department (starting with shot 14/partially overlaid with shot 16):
“Relying on tourism scenic roads and self-driving camps, we will create new tourism formats, projects and products, so that abundant tourism brands will become the driving force for people to travel to Xinjiang.”

FILE: Xinjiang Uygur Autonomous Region, northwest China – 2022 (CCTV – No access Chinese mainland)
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16. Aerial shots of vehicles running, scenery
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17. Dancers performing
18. Tourists watching dancers performing
19. People playing instrument
20. Aerial shot of lake, plain
21. Aerial shot of mountains

Storyline

Northwest China’s Xinjiang Uygur Autonomous Region is taking various measures to boost its tourism economy to further release economic vitality.

About 38,000 hectares of grapes have entered harvest season in Turpan, a prefecture-level city in eastern Xinjiang with a long tradition of growing grapes, and the expected output will exceed 1.2 million tons this year.

This year, hundreds of cultural tourism experiences, including farm picking experiences and homestay projects have been launched in Turpan, also encouraging fruit farmers to participate in the tourism industry.

The average daily number of tourists in the Grape Valley scenic area is currently more than 6,000.

“The number of tourists is quite high in July. Our daily turnover can reach about 4,000 yuan (around 591.6 U.S. dollars),” said Subinur, a merchant in the scenic area.

Traveling in Xinjiang has remained highly popularity this summer.

The railway department has launched 14 special tourist trains, and transportation and cultural tourism departments have introduced various measures to enhance tourists’ experiences and promote the vitality of the tourism economy.

“I especially like to eat cantaloupe and watermelon here. The scenery is very beautiful with the combination of all kinds of natural landscapes. There are so many places that I want to experience slowly,” said Dai Junfeng, a tourist from southwest China’s Chongqing Municipality.

In July, Xinjiang achieved a tourism revenue of over 29.92 billion yuan (around 4.4 billion U.S. dollars), up 23.02 percent year on year.

Seizing development opportunities, Xinjiang is further integrating resources, building quality tourism routes, and enriching new tourism formats.

“Relying on tourism scenic roads and self-driving camps, we will create new tourism formats, projects and products, so that abundant tourism brands will become the driving force for people to travel to Xinjiang,” said Zhou Hao, deputy head of the resource development division at Xinjiang culture and tourism department.